Situational analysis Free Essay Example, 2000 words

Grill’d is another example for how successfully a marketer can anticipate needs and thus seize marketing opportunities. It has been a major reason why Grill’d is Australia’s one of the fastest growing hamburger retail networks (dcstrategy. com, 2012). It not only anticipated the customer needs for burgers, but also the latent customers’ seeking of quality, fresh and fine ingredients for food or related items available in the market. The Market Situation As noted by the 2007 CEO of Grill’d, Simon Crowe, the company mainly appeals to a wide spectrum of customers, being the primary targeted market as people between the ages of 21 and 28. Quite specifically, this generation highly particular about fast food and are becoming greatly familiar with fast food concept, but are health conscious too. Grill’d is targeting this generation since they want food that is adult-oriented with a concept of ‘fun-food designs’ and they expect it from reliable brand (The Australian, 2007). A target market comprises of set of buyers who share common needs, characteristics or features that the marketer decides to serve them (Armstrong and Kotler, 2005, p. We will write a custom essay sample on Situational analysis or any topic specifically for you Only $17.96 $11.86/pageorder now 199). Buyers have unique needs and wants that the company target them with certain product or service can measure the utility and value of these needs and wants in terms of money. ‘Local Matters’ as seen highlighted in the website of Grill’d underpins the marketing concept of ‘local marketing’ which is undoubtedly a growing trend, often termed as grassroots marketing, among strategic marketers. The company gives back to the local people by supporting them from all walks of life and standards. Community donation program is an important segment of that. Over a year, the company is likely to donate around 1000 groups (Local Matters, 2012) and that leaves significant value and reputation of the brand among the local community people. Local Marketing is leading to marketing programs that can be tailored to needs and wants of local customers who find the company in trading areas, neighborhoods etc. Kotler and Keller (2006, p. 244) stressed that local marketing is a highly successful strategy that comprises of programs and marketing activities to concentrate on getting as close and personally attentive to customers as possible. It is typically experiential marketing since it promotes a product or service by connecting it with unique and interesting experiences among local people rather just communicating what the product or service is.

Development For An Adolescent Heading Into Young Adulthood

Socioemotional development for an adolescent heading into young adulthood can be a very complex and difficult stage to grasp and to fully understand especially if they are gay, lesbian, bisexual, or transgender (LGBT). Having emotions of affection towards someone of the same-sex can be quite confusing when you are coming into adulthood. Many questions and many more emotions arise when trying to deal with the situation. Now, throw in some religion and what do you get? Chaos, fear and even more confusion. One man and one women is how it always supposed to be, right? Am I going against what the Bible says or even how I was raised? What do I do? What would my friends and family think? WHAT ABOUT MY PARENTS? Should I â€Å"come-out† or keep this a secret? As an adolescence raised in a society that is well-known for its traditional values of only one man and one woman, they begin to question and challenge the very existence of those values as they come into early adulthood. In today ’s society, LGBT adolescences’ coming into young adulthood are becoming more exposed to discriminations against LGBT such as those of North Carolina’s new anti-LGBT law or the even more extensive bill that was recently passed in Mississippi that would protect and encourage business owners in the state to discriminate against people of the LGBT community. How would this effect a young LGBT adult coming into the workforce? For my Signature Assignment, I will be focusing on the socioemotional development onShow MoreRelatedEssay Middle Childhood and Adolescent Development1026 Words   |  5 PagesMiddle childhood, is a very exciting time for young children from the ages of seven to twelve years old. It’s known as the school years and new social and cognitive traits are being learned at home and at school. Sigmund Freud’s psychoanalytic theory found this to be the latentcy period in which no much happens. He described this because children at this age sexual and aggressive urges are repressed (Stages of Growth Development, 1898-1987). This paper will also discuss the changes from middleRead MoreEarly and Middle Adulthood1210 Words   |  5 PagesEarly and Middle Adulthood Marianne Williamson said, â€Å"In our society, as people pass out of young adulthood, they tend to relate to themselves more in terms of what they are no longer than what they are now, and that’s psychologically low-grade devastating†. As we age, we tend to look at the future, that growth with fear or trepidation. We mourn the loss of our â€Å"youth† rather than embrace the new changes we are heading toward. These changes we will experience are vast and necessary for each stageRead More Middle Adulthood Essay853 Words   |  4 Pageswrinkled and bald, they don’t recognize youquot;. -Bennett Cerfnbsp;nbsp;nbsp;nbsp;nbsp; Middle adulthood begins at the age of 40 - 60. This is a time when you can’t believe where the time went. It seems like just yesterday you were graduating from college, got married, and had children. Your children are now approaching young adulthood, pushing you into the next stage of life, middle adulthood. You look in the mirror and all the signs of middle age are starting to set in. You notice wrinklesRead MoreCriminal Crime : A Crime, Assault, Burglary, And Assault1476 Words   |  6 Pageswhy they act in the manner that they do. The purpose of this paper is to justify as to why juvenile offenders should only be tried as adults in acts of murder. A crime committed by children is a genuine and developing plague. â€Å"The figures for adolescents carrying out law violations that are heterogeneous or non-genuine mirror those of guilty parties between the ages of eighteen and twenty† (U.S. Branch of Justice/ FBI actuality document). Any study can demonstrate the same truths that juvenilesRead MoreAdolescent Years1927 Words   |  8 PagesAdolescent Years Paper Adolescence is the developmental stage between childhood and adulthood; it generally refers to a period ranging from age 11 and 19. Adolescence has many psychological and social stages, as well as biological. The beginning of adolescence is usually marked with the beginning of puberty. Adolescence can be prolonged, brief, or practically nonexistent, depending on the type of culture in which it occurs. Adolescence is somewhere between childhood and adulthood. It is filled withRead MoreTeenager Is A Teenager, An Exciting, Scary, Horrible, And Overall Stressful Time1483 Words   |  6 Pagesused to be. Teenagers dream of doing cool things away from their parents and gaining a whole new level of independence that all begins when they turn about 13. That is actually a naà ¯ve view of what becoming a teenager is really all about. When an adolescent enters their teenage years, puberty begins. The body goes through major growth spurts that affect the body and mind. Boys will shoot up in h eight and develop a deeper-toned voice leaving them to feel like a man. A girl’s body will fill out as theyRead MoreAdolescent Self-Portrait Essay1647 Words   |  7 PagesAdolescent Self-Portrait December 1, 2014 BSHS/325 Maria Perrotta Adolescent Self-Portrait From the time an individual is born, they are facing continual growth and changes. Upon reaching adolescence, an individual will face many changes quickly that affect feelings and personality. Males and females face the same milestones, yet, are affected and changed by them differently. What It Feels Like To Be a Teenager Being a teenager is an exciting, scary, and overall stressfulRead MoreErikson s Theory Of Psychosocial Development And Bronfenbrenner s Ecological Theory1081 Words   |  5 PagesAbstract This paper will describe my personal romantic experience that left a big impact in my life and shaped me to become who I am today. Paper will discuss Erikson theory of psychosocial development and Bronfenbrenner’s ecological theory and how it correlates with my life experience. Introduction Most of the time romantic experiences during our adolescence are short and superficial and at times this assumption would be true. Duration of romantic experience during the adolescence time areRead MoreMy Father Was An Active Member Of The Marine Corps Essay1482 Words   |  6 Pageslived with her parents for almost the first six years of my life. My grandparents were like a second set of parents for me, and they did everything for me. My father had asked my mom to be with him and move down to South Carolina, but my mom was so young and afraid to leave for many reasons. After my father was discharged from the Marines, he moved back to Grand Rapids to be with my mom. In April of 2004, they were married. Since then, my relationship with my father has improved and his presenceRead MoreAdolescent Development2890 Words   |  12 Pagesfrom the time they are born until they grow old and die. Originally beginning with infants and children, development will subsequently progress into adolescence, followed by adult, and lastly elderly. The development occur in many fields, namely physical, perceptual, cognitive, moral and social. Adolescence Overview Adolescence is the developmental stage between childhood and adulthood. It generally refers to a period ranging from age 12 and 19. Adolescence has many psychological and social

Pro-Slavery Argument Free Essays

Pro-slavery The main issue in America politics during the years of the late 1840’s to the late 1870’s was slavery. Southerners wanted to keep the tradition of slave labor alive, and were Justifying slavery in any way possible; issue of slavery was a continuing debate in the 1800’s. James Henry Hammond, John C. We will write a custom essay sample on Pro-Slavery Argument or any similar topic only for you Order Now Calhoun, and William Joseph Harper were some of the men most famous for propagating the pro-slavery argument. Slavery was the economic foundation in the southern states during the 1800’s. The efenders of slavery in the south had several arguments that they used to rationalize slavery. One argument was that ending slavery would destroy the economy in the south. Another pro-slavery argument was that slavery was a natural state of mankind since it has existed throughout history. The southern states to this day are the agricultural surplus for all of the United States crop production. For centuries, slaves were the most efficient and cheapest way to produce and harvest crops. The economic and political advantages of slaves are what ultimately allowed southern itizens to survive. During the late 1830s through early 1860s, the pro-slavery argument was at its strongest (â€Å"The Proslavery Argument†). After the Civil War, freed slaves often returned back to plantations in search of money, because they did not have the resources to continue. If slavery was not abolished they would remain as property of the owner and would not have starved or been forced to work in low paying Jobs. Even though they did not have the best living and working conditions, they at least were given enough to survive. While I agree slavery is an ill moral, the concept of slavery is an economic plus. Furthermore in 1837, John C. Calhoun gave a speech promoting the â€Å"positive good† outcomes of slavery while also declaring slavery was â€Å"instead of an evil, a good – a positive good† (â€Å"The Pro-slavery Argument†). Today, top nations exploit third world countries resources and economic stability due to the fact they are unable function without exporting. Countries such as China, Taiwan, Thailand, and most countries in Africa, exploit children and women to roduce factory goods for little or no money. With that process occurring, China is expanding and will possibly become one of the next top super nations. Chinas explorations of its citizens allowed the countries expansions, which will ultimately develop the country Just like the United States. While Africa’s resources, such as precious metals, are being metaphorically robbed by other nations. Countries will buy their resources for almost nothing, while they are being produced by low paying workers. Although the top nations have abolished slavery, they still manipulate the countries that use slavery. This process allows countries to outsource their money in return of large profits. â€Å"Southern pro-slavery theorists asserted that slavery eliminated this problem by elevating all free people to the status of â€Å"citizen†, and removing the landless poor (the â€Å"mudsill†) from the political process entirely by means of enslavement† (â€Å"The Pro-slavery Argument†). Works Cited â€Å"The Pro-slavery Argument Boundless. Boundless. O How to cite Pro-Slavery Argument, Papers

I Will Never Back Down Essay Example For Students

I Will Never Back Down Essay All of my life, I have disliked reading a long book just to get a simple message from it. Reading was a weak area in school for me; I was more of a math and science kind of kid. I was always interested in finding the right book for me because I knew there had to be something out there that would interest me. I knew it was just a matter of time until I found that book, even though I wasn’t exactly on the lookout for it. One day I came a crossed a book about my favorite football player Tedy Bruschi which would change my whole outlook on the concept of reading. My mom would always encourage me to read because that’s what she enjoyed doing. I was always too busy to just sit down and read a book. Between football and year round basketball reading really was one of my last priorities when I had free time. With the free time I had I liked to play video games and hangout with friends. I still remember the nights my mom would have to force me to read a book that I had an assignment due for the next day. At such a young age I thought it was torture but I knew I had to get it done in order to do well in school. One morning in English class I walk in to find a book on my desk. In confusion I asked a friend next to me, â€Å"where did this book come from? â€Å"Mr. Burger gave them to us to read this quarter â€Å" he said. Scratching my head in disbelief Mr. Burger announces to the class â€Å"The first 20 pages are due tomorrow morning and there will also be a quiz. At this point I start to worry about getting the reading done knowing later that day I had a 3 hour long basketball practice to attend. I also knew if I waited to get the reading done until after practice it would never get done due to my lack of interest and fatigue from a long day. So that day as soon as I got home from school, yet dreading every bit of it I started reading the book Twisted. After reading the first 20 pages of the book I still found myself very uninterested already. The story was about this average high school guy who had average looks, was a average student, and had an average dysfunctional family. The book was also about this average guy getting caught spray painting graffiti on his school this giving him outdoor work all summer. The next day in school Mr. Burger gave us the quiz he had promised to give us the day before. â€Å"You have 20 minutes to complete the quiz and turn it in, â€Å" he said. So I began the quiz confident that I was going to do well on it until I got to the last 2 problems. I started to think about why I didn’t know the answer to these questions then it finally hits me near the end of the 20 pages I had completely blanked everything out, and that’s where these questions came from. After the quiz Mr. Burger went over all the answers, but also answered questions students had. Once I heard the answers to the last few problems I was very disappointed that I could not remember them. A couple months later we finally finish one of the most boring, uninteresting books I had ever read. I ask the girl sitting next to me â€Å"how did you like reading the book? â€Å"I didn’t really like the beginning but I thought it was a great book† she said. I just could not understand how some people enjoy reading books. I was just happy to finally be done reading that book. Later that week we had a test over the entire book. I knew if I did not study for this test I would for sure fail it. So just when I thought I was done reading, I have to review all the main parts of the story, and try my hardest to remember parts I blanked out while reading. That night I stayed focused, and reviewed the entire book from cover to cover. Making sure I wasn’t missing anything so I would do well on the test. .u8f440b56fc203d4b815fbe1450138c96 , .u8f440b56fc203d4b815fbe1450138c96 .postImageUrl , .u8f440b56fc203d4b815fbe1450138c96 .centered-text-area { min-height: 80px; position: relative; } .u8f440b56fc203d4b815fbe1450138c96 , .u8f440b56fc203d4b815fbe1450138c96:hover , .u8f440b56fc203d4b815fbe1450138c96:visited , .u8f440b56fc203d4b815fbe1450138c96:active { border:0!important; } .u8f440b56fc203d4b815fbe1450138c96 .clearfix:after { content: ""; display: table; clear: both; } .u8f440b56fc203d4b815fbe1450138c96 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u8f440b56fc203d4b815fbe1450138c96:active , .u8f440b56fc203d4b815fbe1450138c96:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u8f440b56fc203d4b815fbe1450138c96 .centered-text-area { width: 100%; position: relative ; } .u8f440b56fc203d4b815fbe1450138c96 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u8f440b56fc203d4b815fbe1450138c96 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u8f440b56fc203d4b815fbe1450138c96 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u8f440b56fc203d4b815fbe1450138c96:hover .ctaButton { background-color: #34495E!important; } .u8f440b56fc203d4b815fbe1450138c96 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u8f440b56fc203d4b815fbe1450138c96 .u8f440b56fc203d4b815fbe1450138c96-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u8f440b56fc203d4b815fbe1450138c96:after { content: ""; display: block; clear: both; } READ: Harem: The Power Within EssayWhen I was finally done with reviewing the book I started feeling weary, so I passed out. The next morning I get the test and it felt like I knew every single answer on it. I was very confident that I would get a good grade, but also proud of myself remembering the main parts of the story. Later that day I went online to check my score on the test I had took earlier, and very proud of myself I see I got an 85% on the test. I knew that the hard work would pay off even if I didn’t like the book. This gave me confidence that even if I didn’t like the book I could still read and understand it. The next weekend my team and I took a trip to California for a big basketball tournament. As we got deeper into the tournament, the closer we were to going to Disneyland and California Adventure. With every win I felt like our team improved, we won the first 4 games of the tournament, and we were on our way to the championship game. The next day in the championship game near the end of the 1st quarter I went up for a layup and came down on my ankle wrong. I had torn my growth plate in my right ankle, so my ankle swelled up like a softball and turned a dark purple color. So from the sideline I had to watch my team take on the best team in the tournament without me. In the 4th quarter with about 10 seconds left my team was ahead by 2 but the other team had the ball. I didn’t want to watch as one of the top ranked kids in California at the time was dribbling the ball up court. All you could hear was a swish and the crowds cheers, I took a look at the score board the time was double zeros and we had lost by 1 point. Even though I had hurt my ankle I really wished I could’ve helped my team pull out the victory. On the bright side my best friends and I got to cut to the front of the lines at Disneyland because of my injury. The next day my family and I were getting ready to go back home to Tucson, but we were interrupted by the hotel shaking, it felt like the hotel was going to tip over. An earthquake had hit, and I was stuck at the top level of the hotel with a broken ankle. I look around for my family, and they are nowhere to be seen. They had already gone downstairs to safety without me; I almost started freaking out because this was also the first earthquake I’ve ever witnessed. Later that day we were finally on out way back to Arizona something I would normally be dreading if I hadn’t just been stuck at the top of a tall hotel during a earthquake. On our long drive home I decided to open a book my mom had bought me that she thought would interest me. The title was Never Give Up a documentary on my favorite football player of all time and a former U of A football star. The book was about Tedy Bruschi getting a mild stroke in 2005 that left a small hole in the wall separating left and right atria from his heart. Most players after an injury of that caliber would retire almost immediately. But Bruschi was not just another football player he was one of the strongest willed men to ever play the game of football! Only one year later in 2006 Bruschi had returned to the football field and was also named defensive captain for the New England Patriots. This book had me not wanting to put it down; I was so interested in how a football player could go through a stroke, but still play at the high level that he played at before the stroke. I still can’t believe that a man could go through a stroke and still be in the physical shape to play in the NFL. .u77a5a191e45ce300cbf1baaa608ba770 , .u77a5a191e45ce300cbf1baaa608ba770 .postImageUrl , .u77a5a191e45ce300cbf1baaa608ba770 .centered-text-area { min-height: 80px; position: relative; } .u77a5a191e45ce300cbf1baaa608ba770 , .u77a5a191e45ce300cbf1baaa608ba770:hover , .u77a5a191e45ce300cbf1baaa608ba770:visited , .u77a5a191e45ce300cbf1baaa608ba770:active { border:0!important; } .u77a5a191e45ce300cbf1baaa608ba770 .clearfix:after { content: ""; display: table; clear: both; } .u77a5a191e45ce300cbf1baaa608ba770 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u77a5a191e45ce300cbf1baaa608ba770:active , .u77a5a191e45ce300cbf1baaa608ba770:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u77a5a191e45ce300cbf1baaa608ba770 .centered-text-area { width: 100%; position: relative ; } .u77a5a191e45ce300cbf1baaa608ba770 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u77a5a191e45ce300cbf1baaa608ba770 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u77a5a191e45ce300cbf1baaa608ba770 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u77a5a191e45ce300cbf1baaa608ba770:hover .ctaButton { background-color: #34495E!important; } .u77a5a191e45ce300cbf1baaa608ba770 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u77a5a191e45ce300cbf1baaa608ba770 .u77a5a191e45ce300cbf1baaa608ba770-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u77a5a191e45ce300cbf1baaa608ba770:after { content: ""; display: block; clear: both; } READ: Child Abuse EssayI know not everyone can come back and play football after a heart attack, but Bruschi was just one of those special cases of not wanting to give up his dream because of a bump in the road. I truly admire Tedy Bruschis desire to never give up and his fight against the odds of him returning to play football in the NFL. Everyone had their doubts when they first heard the news that Bruschi was going to make a comeback to football after having to sit a year out due to a heart attack, but when Bruschi ran on to the field in 2006 he shocked everyone, even myself. Bruschi went on to play 3 more years in the NFL before finally deciding to retire from the league in 2009. Bruschi retired with 3 super bowl rings and a NFL comeback player of the year award in 2006. After he retired from the NFL he started working with ESPN as a football analysis. Bruschi is one of the greatest linebackers of all time and will forever be remembered for what he did on and off the football field. He will forever be the man that overcame adversity and a stroke to come back to play in the NFL. Bruschis book showed me that I could be interested in reading a book. It also made me realize that no matter what happens hard work will pay off in the long run. It doesn’t matter what type of problem you run into as long as you are willing to work diligently and not wait for the problem to resolve itself. This book made me realize that I do actually like to read, but it is all about finding your book of interest. It also showed me to never give up because Bruschi never did when he had a stroke, why would I ever give up on something as easy as reading a book I do not like